Sustainable Denim Collection Event by Madewell & Re_

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Calling all denim enthusiasts for a Sustainable Denim Collection Event by Madewell and re_ in Mar Vista! I’m so excited to share some news that’s bound to make your sustainable fashion-loving hearts leap with joy. Madewell, your go-to denim destination, and re_, the trailblazing sustainable grocery store, are joining forces for an incredible event that’s all about giving your preloved denim a new life while treating yourself to exclusive discounts. Clear your schedules for the ultimate denim makeover at the re_ Mar Vista store on Sunday, August 27, from 2 to 4 pm.

Denim Donations Rewarded with Exclusive Discounts

Picture this: you’re sorting through your closet and find that pair of denim you’ve loved but don’t really wear anymore. It’s time to give them a second chance. Bring in one or more pairs of preloved denim to the re_ Mar Vista location, and you’ll be rewarded with a fabulous 20% discount on all in-store re_ purchases for the day. As if that’s not exciting enough, you’ll also receive a $50 discount off a fresh pair of Madewell jeans, available for redemption in-store or online.

Sustainable Denim Collection Event
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Turning Denim into Housing Insulation

But here’s the real magic: the denim you donate won’t end up in landfills. All the denim collected during this event will be donated to Cotton’s Blue Jeans Go Green™ program, a heartwarming initiative that transforms old denim into housing insulation for communities in need. By simply donating your jeans, you’re making a meaningful contribution to a more sustainable future.

Where and Why It’s Happening

Mark your maps for the re_ Mar Vista store located at 12928 Venice Blvd., Los Angeles, CA 90066. This event is all about celebrating sustainability, a shared value between Madewell and re_. Madewell’s denim recycling program has already rescued over a million pairs of jeans from ending up as waste, preventing more than 500 tons of material from reaching landfills. re_, on the other hand, has made significant strides in sustainability by diverting over 250,000 items of food and household goods packaging away from landfills.

Sustainable Denim Collection Event
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About re_: Making Zero Waste a Reality

For those of you not yet acquainted with re_, let us introduce you to a game-changer in sustainable shopping. re_ is an eco-conscious grocery store based in Los Angeles, boasting over 500 organic and non-GMO refillable goods. Say goodbye to single-use plastics and hello to a greener way of shopping. Since its launch on Earth Day 2020, re_ has diverted a staggering 250,000 items of packaging from landfills. This B Corporation and California Green Business member has certainly earned its stripes in the sustainability arena.

About Madewell: Where Denim Dreams Come True

Madewell, the name synonymous with quality denim, is part of the J.Crew Group. With 145 Madewell stores nationwide and a thriving online presence, Madewell is more than just a clothing brand; it’s a community that celebrates self-expression and inclusivity. Beyond crafting impeccably designed products, Madewell walks the talk when it comes to sustainability. Its denim recycling program alone has saved hundreds of tons of waste, aligning seamlessly with their community-driven initiatives.

You can also drop your pre loved denim off at any Madewell Store (any brand, any style) and they’ll recycle them into housing insulation with Blue Jeans Go Green™. In exchange, you’ll get $20 per pair to spend on new ones!

So, mark your calendars, gather those denim gems hiding in your closet, and head over to the re_ Mar Vista store on August 27th for this Sustainable Denim Collection Event by Madewell and re_ Mar Vista. Not only will you be refreshing your denim collection, but you’ll also be part of a movement that’s making a difference—one pair of jeans at a time.

Join hands with Madewell and re_ to reimagine the possibilities of denim, transforming it into a force for good and leaving a stylish, sustainable impact on our planet.

If you like clothing that supports recycling you might love SOMI Apparel too!

Until next time…



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